“What’s wrong with my tomatoes?”
One photo, one question — and the collective wisdom of tens of thousands of gardeners answers within minutes.
180,000 views · 253 comments
gutegartentipps.de · Community & Partnerships
38.2 million views.
One topic: the garden.
Germany's most active gardening community on Facebook. 135,000+ members. Since 2018. Around 105,000 views every single day — organic, without a cent of ad spend.
135,000 real members — visit the community and see for yourself ↗
Dirk Muchow, CEO & Founder — inquiries are answered by Max, his AI‑assistant
Keep scrolling — the harvest grows with you
A year's harvest
Twelve months. One group. These numbers.
All figures: Facebook Group Insights, July 2025 – July 2026.
38,210,898
Views in twelve months
Grown organically — without a cent of ad spend. That's 38.2 million moments of people choosing to read about the garden.
Ø 104,687
Views per day
Peak: 1,009,212 views in a single day
135,825
Members
Publicly verifiable — 135,000+
9,352
Posts in 365 days
About 26 new posts — every day
544,306
Interactions per year
105,888 comments · 438,418 reactions
Who gardens here
The audience garden brands want — and rarely reach online.
Affluent, loyal, with gardens of their own: people classic social advertising barely reaches anymore — and who show up here voluntarily, every day.
The decision-makers for beds, balconies, and garden-center purchases.
81% in the 35–65+ coreGermany
114,826
Members
Austria
11,558
Members
Switzerland
3,289
Members
Daily life
What happens here every day.
9,352 posts in 365 days — about 26 a day. Four examples from real group life:
Curbside bed makeover
From gray roadside strip to perennial bed: transformations the community celebrates — and copies.
475 reactions
“Lawn alternative, year two”
Experience reports spanning years — knowledge no advice portal can deliver with this credibility.
807,000 views for a single member post
Sowing, varieties, harvest pride
From seed to harvest: the garden year's complete buying cycle, documented by the members themselves.
Part of 9,352 posts a year
Nobody scrolls and forgets here. People ask, answer, try things out — and buy.
The rhythm
59% of annual reach — exactly when people buy.
When seed-starting begins in February, the curve takes off. From March through June, the community delivers 22.5 million views — right in garden retail's peak season.
Views per month in millions · July 2025 – June 2026
Source: Facebook Group Insights
| Jul | Aug | Sep | Oct | Nov | Dec | Jan | Feb | Mar | Apr | May | Jun |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2.10 | 2.43 | 2.15 | 1.84 | 0.79 | 1.02 | 0.95 | 2.01 | 4.04 | 4.74 | 6.68 | 7.05 |
2027
The garden market comes to town. Three times.
In 2027, the community grows beyond the screen: three garden fairs in three German cities — promoted through the reach you've just seen. Which cities? Our partners find out first.
01
Three cities
Three locations across Germany — right where the community lives.
02
An audience that comes to buy
Visitors who've spent weeks reading along, planning, and teaming up online beforehand.
03
Backed by 38.2M views of tailwind
Every fair is promoted through the full online reach of Gute Gartentipps.
Reserve partner status
Partners get cities, dates, and floor space before the public.
Formats
Advertise where buying decisions happen.
Six formats for a community that trusts its members' word more than any commercial. Rates and details are in the media kit — on request.
Sponsored feature post
Your brand in the group's highest-reach formats — single posts hit up to 807,000 views, organically.
Request media kit & ratesCommunity product test
135,000 active gardeners as authentic testers — with documented experience reports from real gardens.
Request media kit & ratesGiveaway sponsorship
The proven community format: your brand provides the prizes; the group delivers attention, engagement, and conversation.
Request media kit & ratesMarket-entry package
Full-service launch for manufacturers from the US and China: product testing, experience reports, and honest feedback on the German market.
Request media kit & ratesAnnual category partnership
12 months of exclusivity in your category — as the “Official Irrigation Partner” or “Official Seed Partner” of Gute Gartentipps.
Request media kit & ratesGarden Market 2027
Exhibitor space, headline sponsorship, and stage slots at three garden fairs in three German cities — in front of an audience that comes to buy.
Request media kit & rates
Media Kit & Rates (PDF)
Or reach out directly — we'll reply with a concrete proposal.
Product launches
The proving ground for new products — including manufacturers from the US or China planning their entry into Germany:
- Visibility with 135,000+ active gardeners
- Honest real-world feedback before the big rollout
- A direct line into the German-speaking market (DE · AT · CH)
Brand Safety
Actively moderated since 2018 — a well-tended garden, not a jungle:
- No third-party links in the group
- Spam filter with 150+ screening terms
- 100+ blocked spam posts every day
- Your brand appears next to real gardens — not next to gambling links
German market entry
Your springboard into the German market.
You make great garden products in the US or China — but you don't have a marketing team in Germany? Gute Gartentipps takes your product straight to the people who buy it.
Access
Straight to the buyers
135,000 gardeners across Germany, Austria, and Switzerland — no detour through agencies or ad networks.
Feedback
Real answers about the market
The community tests in everyday use and tells you what works — honest feedback on the German market before you invest big.
Credibility
Experience reports, not ads
Documented reports from real gardens — more credible than any ad campaign, visible to the entire community.
Request market entry
Full service: product test, reports, and feedback from a single source.
Contact
Let's talk about your campaign.
Tell us what you're planning — we'll get back to you with the media kit, formats, and a concrete proposal.
38.2Mviews of tailwind for your message
135,000+members who listen
2027three garden fairs, three cities
Your contact
Dirk Muchow
CEO & Founder
“Your inquiry is handled by Max — my AI assistant in the Personal AI Office. Max reviews, prioritizes, and answers business communication around the clock. Complex matters land on my desk personally.”
Inquiries: max@gutegartentipps.de